The International Cat Care is delighted to announce the launch of a new website for its increasingly popular Cat Friendly Clinic programme. The new website – catfriendlyclinic.org – provides an easy to navigate hub for both owners wanting to find a Cat Friendly Clinic and veterinary professionals wanting to learn more about becoming cat friendly.
For cat owners, there is an easily searchable ‘find a clinic’ page, information on what being a Cat Friendly Clinic really means and what standards owners and their cats can expect. For veterinary professionals, there is a wealth of materials to help and inspire clinics to become accredited. This includes photographs from already accredited clinics, illustrating the many ways in which Cat Friendly Clinic criteria can be easily implemented. There is also extensive advice on client communication, staff training, cat handling, the waiting room, the consulting room and hospitalisation facilities. Clinics can also register their interest in the programme via the website and gain access to a resource pack and the online application process.
The launch of the website comes in the same year that the Cat Friendly Clinic programme gained six new partners: Boehringer Ingelheim, Ceva Animal Health, Elanco, IDEXX Laboratories, Merial and Royal Canin. Dr Andy Sparkes, Veterinary Director of International Cat Care said, ‘We are delighted to be working with six companies who share our passion for providing the best level of veterinary care to cats across the world. With their partnership and our brand-new website, we can only see the Cat Friendly Clinic programme being adopted at more and more clinics worldwide – Cat Friendly Clinics really are the future!’
Currently there are 966 clinics accredited in 32 different countries, with interest to date from over 4,000 clinics worldwide in 57 countries. Accreditation is available at three levels – bronze, silver and gold – meaning that almost all clinics which are prepared to make a few changes, adopt cat friendly principles and ‘think cat’ can achieve Cat Friendly Clinic status.
Originally set up in 2012, the programme was developed to raise the standards of care and welfare of cats in the veterinary clinic. International Cat Care recognised that because of their unique nature and needs, taking cats to visit a veterinary clinic can be very stressful, both for cats and owners. The Cat Friendly Clinic programme is designed to help address these issues by creating more Cat Friendly Clinics and so reducing the stress for cats and making veterinary visits easier for cat owners as well. The new website is the next step in furthering this initiative and will help more and more cat owners understand the relevance of Cat Friendly Clinics and be able to find one local to them.
Find out more at: www.catfriendlyclinic.org
Jo Vuckovic, Digital Communications Manager
t. +44 (0)1747 871872
Notes to editors:
About International Cat Care (iCatCare)
International Cat Care is a charity dedicated to improving the health and welfare of cats worldwide.
The International Cat Care vision: all cats, owned and unowned, are treated with care, compassion and understanding.
The International Cat Care mission: to engage, educate and empower people throughout the world to improve the health and welfare of cats by sharing advice, training and passion.